She saw that people wanted exotic cats as pets. She also saw how often those exotic pets were discarded as they grew from cute kittens to big, hard-to-manage adults.
So the cat breeder decided to breed a type of cat that was tame and affectionate, but still exotic in appearance.
She chose an Asiatic Leopard Cat, and bred it to a domestic cat. And after several generations of careful planning, what she got was exactly what she was hoping for...